The Big Bang Awards this year, organized by the Ad Club of Bangalore in partnership with Times of India and Afaqs, saw 37 agencies and 138 clients submitting more than 600 entries. It also saw the return of major clients such as Titan, Fastrack, ING Vysya, UB, Aircel and United Spirits and major agencies such as O&M, JWT and Lowe, after an absence of a few years, which made the wins all the more sweet.
Rezonant picked up a Gold for Best House Journal for Qwest, an in-house employee handbook which used the theme of "Communication through the ages". Breaking away from the ordinary corporate images, descriptive illustrations were used to demarcate sections and weave in the story together.
Rezonant also picked up a Bronze for Best Website for Pupil Tree pre-schools, an engaging site with a vivid play of colours. Inspiration was drawn from nowhere else other than the flowing thoughts of a child's mind.
Our partner ad agency, Bushtail, picked up a Gold for Best Unpublished Campaign and a Gold for Best Original Kannada TVC. Congratulations to the team there.
Newbridge Business Centres
Newbridge Business Centres is a fast growing chain of business centres across India. This case study showcases the Corporate Transformation process and results.
Intuit
Intuit India commissioned ReZonant to conceptualise the interior graphics of their facility. This case study presents the thought process and design approach employed.
Fashion City
Documentation of the branding for a multi-use SEZ at Pondicherry
Supervalu India
SUPERVALU India commission ReZonant to create the interior graphics of their facility in two phases. Employed here conceptually is a theme drawn by leveraging puns from retail terms.
Eisai
Eisai is a global pharma major with a major India facility at Vizag. ReZonant created and managed the graphics and signage sytems for this 50-acre facility.
Pupil Tree
Pupil Tree is a chain of pre-school centres. Each school branch is based in large houses in residential localities, which ReZonant helped create interior graphics for.
Aayuja case study
Documentation of the Brand Identity work for Aayuja.
Aztecsoft
Documentation of the Brand Identity work for Aztecsoft.
Workosaur
Documentation of the Brand Identity work for Workosaur.
Will to Win
Documentation of the Brand Identity work for GE.
PM Study
Documentation of the Brand Identity work for PM Study.
